Rogers Wavefront Innovation Mentorship Program

Rogers Wavefront and Rogers present a national development program designed to provide early stage wireless technology companies in Canada with comprehensive support, coaching and resources positioning them for long-term commercial success. [+]

Entrepreneurship at Wavefront
Twelve great early-stage B.C. wireless companies were chosen for 2nd annual 12-month program; Receiving Wavefront office space & access to Wavefront's expert advisory, training, testing & market linkage services. [Check Out Winners]

Wireless Startups: Looking for Incubator Space?

Wavefront Accelerator CentreThe Wavefront Accelerator Centre in downtown Vancouver is actively seeking innovative wireless start-ups to join its talented family of wireless entrepreneurs; now 2x capacity @14,000 sq ft. Rental packages start from $250/mo. Spots going fast, so APPLY TODAY.

Wavefront Accelerated Program with NRC-IRAP

Canadian MoneyProviding wireless and new media developers with financial assistance for easier access to Wavefront's commercialization resources: strategic assessment, technical preparation/consulting and biz dev support. [+]

  
 
 

Navteq Executive Breakfast Seminar, Dec 09th 2008

NEWS/EVENTS
SEMINARS
 
Navteq Logo Wavefront presents to the Pacific NW developer community:
NAVTEQ Executive Breakfast Seminar: "How to Successfully Reach the Mobile Market Using Location Based Advertising"

 

EVENT DETAILS

Date: Tuesday, December 9, 2008
Time: 8:00 - 10:30 AM (PST)
Location: 2010 Commerce Center, Suite 1600 - 800 Robson Street, Vancouver, BC [MAP]
Cost: Free. Pre-registration is required, as seating is limited.

 

SUMMARY

Mobile advertising has the potential to target the fast-growing mobile market of over 3 billion phones. Location based advertising is today's most personal and direct marketing channel reaching target audiences based on age, gender, income, and lifestyle segments. Mobile applications that integrate location, time, and user preferences will create unique experiences that provide relevance and value for mobile marketers. Attend this seminar to learn how to successfully incorporate and optimize location based advertising when developing location based applications.

 

AGENDA

08:00 - 08:30 AM - LIGHT BREAKFAST

 

08:30 - 10:30 AM - PRESENTATION

  • The advertising requirements for success according to proprietary consumer research
  • The media buyer's perspective on mobile as a media
  • How NAVTEQ is addressing the developer's dilemma with mobile advertising through the Interactive Location Advertising Platform (iLAP)
  • Questions & Answers

 

WHO SHOULD ATTEND

  • CIOs, CTOs, CEOs, General Managers
  • Program Managers, Project Leaders, New Media Directors
  • Marketing, Product Development, Product Managers, Business Development

 

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